2015-2017, UX Design | Product Management Mobile | Web | CE Devices | Set-Top Box
Product management (Mobile team)
User Stories, User Journeys
Use Case and requirements
Design Team Management
Monthly Product Design Meeting Facilitation
Rapid Prototypes/Motion/Micro Interaction
The basic idea
Reimagine Verizon's TV Entertainment Offering by creating a thoughtful experience while tackling the challenge of retaining and growing Verizon's subscribers.
I joined the product team early in the defining stages of building Verizon's new TV service. Focusing initially on the set-top-box experience, I helped the team concept the MVP features. When mobile was ready to be defined, I joined that team and took mobile and web all the way through to a fully functional and market-ready app.
Early ideation of the main set-top box experience.
Whiteboard sessions with design, engineering, product, and data teams.
I had developed a close relationship with engineering on my previous assignment which lead to clear insights for design and helped set up an iteration plan.
Ramped up our mobile/web product efforts with the design team in London.
Prototyping (navigational, motion, and interaction)
Design and Product Management
Working alongside three others on the product team, I lead efforts on the design side to keep things on-track, organized, and understandable by all parties involved in production. As the sole designer on the Verizon side, I managed the design team in London and leveraged my Product Design experience to keep schedules and revise designs when issues arose.
Responsible for mobile/web user flows, stories, and design repositories.
Sprint planning and deliveries.
Design documentation, delivery, management.
Monthly in-person collaboration events with engineering teams in Texas.
Ongoing integration with the usability testing team in San Jose.
Usability test criteria from design and product teams.
Aggregation of feedback and user testing reports, delivered to design and product teams.
General responsibility for integrating testing results into an actionable plan.